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Marketing & publicity

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Marketing and publicity is something a lot of us are guilty of leaving to the last minute, despite the fact this may make or break our activities, not to mention all that hard work we put into organising them.

Marketing for Community Enterprises (Community Catalysts)

This booklet sets out to advise and inform small enterprises and ventures that deliver care and support services on how they can market what they offer. Covers Websites, Business cards, Email, Leaflets and flyers, Networking, Social media marketing, Newspapers.

New marketing guide for community enterprises - Community Catalysts

How to write a press release (My Community)

Writing a press release can help you to get media coverage of your organisation or campaign. Media coverage can raise awareness of your work, the profile of your organisation or encourage people to get involved in some way such as signing a petition or using your services.

Media-trust-writing-a-press-release-spreads-v3b.pdf ()

How to use social media (Mums supporting Mums)

This is very 'mum' based but it is a helpful guide.

Social-media.pdf ()

Photo consent for community groups: (The Brighton Resource Centre)

Getting permission to take photos and videos at community events

Photo-consent-for-community-groups.pdf ()

Get Involved logo and branding (Norwich City Council)

Norwich City Council's Get Involved programme supports those living and working in the City to participate in community activity easily in a way that suits them. 

Residents are invited to identify things they’d like to do in their local neighbourhoods and communities and Get Involved provides support and guidance to help make those activities happen. When you see the Get Involved logo, it’s a chance to do something great in the city.  Voluntary organisations or community groups are welcome to use the brand to show that you have chances for local people to ‘Get Involved’.

If you’d like to use the logo on leaflets, to create posters, in your social media or in other publicity and promotional material you can find the graphics you might need via the link.

https://www.norwich.gov.uk/info/20322/get_involved/2009/become_a_get_involved_grouporganisation/1